With a growing demand and consumers always looking for new culinary experiences, chicken wing franchises have established themselves as an attractive option for both investors and consumers.
So much so, that in 2023 the market reached approximately 9 billion dollars and is projected to grow at an annual rate of 6% until 2028. The popularity of wings, combined with an efficient business model such as home delivery or take-away, has propelled this growth.
Popular wing franchises in the United States
Wingstop Franchise

Wingstop is positioned as an undisputed leader in the wing market, operating more than 1,500 locations throughout the United States.
The cost of starting a Wingstop franchise can vary, but in general, the initial investment ranges from $259,000 to $912,000. This range includes the franchise fee, construction costs, equipment and initial working capital.
In terms of return, Wingstop has reported steady growth in sales, reaching revenues of approximately $2 billion in 2023, with a 20% increase in sales over the previous year.
Popeyes Franchise

Although it is known for its fried chicken, Popeyes has also managed to stand out in the wing market with its “Popeyes Wings” product.
The initial investment to acquire a Popeyes franchise can range from $235,000 to more than $2.6 million, depending on the type of restaurant and whether a new building is built or an existing one is remodeled.
Buffalo Wild Wings Franchise

With a strategy focused on the customer experience in the restaurant, Buffalo Wild Wings operates more than 1,200 franchises.
Starting a Buffalo Wild Wings franchise involves an initial investment that can be considerably high, mainly due to your preference for spacious premises and prime locations. Start-up costs range from $2,482,000 to $4,805,000.
While the profitability of Buffalo Wild Wings can fluctuate depending on the location and management of the location, the brand has managed to maintain robust recognition in the market.
Emerging franchises in the wing industry
Although the returns on investment of these franchises are attractive, the high initial investment costs are not accessible to everyone. Fortunately, there are other brands on the market that also offer good returns and are more accessible to new entrepreneurs.
New proposals such as Wing Basket are gaining ground with innovation in flavors and healthier options.
Currently located in Nashville, this franchise focuses on a simple menu that includes chicken wings and sides, with an estimated start-up cost between $150,000 to $250,000.
Discover more wing franchises in the United States
If you’re considering getting into the wing business or exploring other options in the franchise world, it’s essential to have the right information and the right advice to make informed decisions.
Contact us to analyze in detail the franchise options available in this industry or in any other sector of your interest.
At Interlink FBC we are ready to help you evaluate the best investment opportunities according to your financial goals and business aspirations.
